4 Step Guide: Marketing and Sales Automation

January 15, 2019 / GuidesFor Team

Empowering your sales team to sell is the first step to improving your sales productivity. Sales enablement marries sales and marketing efforts to collaborate and perform in a complementary manner. Through cooperation and sharing of information and insights, teams can create the best and most informative content that will increase the buyer prospects. Competition is fierce and Sales Hub reports that the average company loses approximately 10 percent of its customer base annually. This shows the importance of staying ahead of your sales campaign and ensuring your team is armed with the right information as it interacts with clients and new prospects, alike. – Silvana Peters

Read the source article at Marketo Marketing Blog

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