
January 15, 2019 / GuidesFor Team
The more you know about your clients, the more you can effectively create a sales pitch that will address their needs and expectations. In order to be able to be this intuitive to your customer base, you need to equip your sales team with the right information including data on customer behavior, motivation, needs, budget, and the like. By being able to communicate your responses to their needs, you can appeal to your client and make a case for your firm. Sales Hub reported that only 13 percent of customers feel sales rep really understand what they need. Given this, this case study will show the real-life application and benefits of sales enablement platforms. Silvana Peters
Read the source article at Digital CMO Digest
Posted In: Research